
Kyeongwon Kwon is an Assistant Professor of Strategic Communication specializing in advertising. Her teaching and research focus on sustainability advertising, corporate social responsibility advertising, and social media marketing. She has taught a variety of undergraduate courses in advertising, marketing communication, and mass communication at AUM and Florida State University, where she earned both her master’s and Ph.D. degrees.
Dr. Kwon’s research has been published in leading peer-reviewed journals, including the International Journal of Advertising, Journal of Media Psychology, and Corporate Communications: An International Journal, among others. Through her teaching and research, she strives to provide insights that prepare students for careers in the communication and advertising industries while helping the field adopt pro-environmental and socially responsible advertising strategies.